Mktg Essay Example | Topics and Well Written Essays - 250 words - 4

Mktg - Essay Example This function enables effective product assortment and rearrangement. Warehousing refers to the process of products storage through enhancement of maximum usage space, management and controlling products into and out of the warehouse, and reduction of time delays in the supply chains. Distribution centers provide warehousing services by enhancing rapid movement of products in order to maximize on the output. Cross docking provides warehousing services by reducing time delays in the supply chain through effective reception of products and shipping of the same products immediately without a need for storage (Richards 179). Fixed slot and variable slot are commonly used means of assigning products to available space. For fixed slot location, each product has its designated slots. This method has a limitation of low space utilization for products that are seasonal. On the other hand, variable slot location comprises of empty slots for storage, which are assigned products depending the availability of space. This method results in effective utilization of space. Build up is regarded as economical in comparison to build out. This is because building out results in consumption of more land, which is expensive. On the other hand, build up leads to a reduction of cubic-foot cost, but the cost of equipment for the warehouse increases. Employees in a warehouse are involved in restocking or picking out orders. This indicates that there is a need for a warehouse to create different paths and areas of operation for picking and restocking employees in order to ease congestion in the warehouse. This may need an effective information system, which has the ability to locate where employees are at all times. Enhancing warehousing security for people calls for effective consideration of the hiring process of all employees in a warehouse. With reference to facility security, high-tech (for example, closed-circuit video cameras) and low-tech (for

Respiratory Infections Caused By Bacteria Biology Essay

Respiratory Infections Caused By Bacteria Biology Essay -Respiratory infections caused by bacteria are quite so many. They can be differentiated by placing them into where they actually cause disease in the respiratory system or tract. Some bacteria cause disease in the upper respiratory tract whilst others affect the lower respiratory tract. The upper respiratory tract comprises the nasal cavity, pharynx and the larynx, whilst the lower respiratory tract is made up of the trachea, primary bronchi and the lungs. When it comes to aetiology, the respiratory infections caused by bacteria can be compared and contrasted as follows: Legionnaires disease is caused by the bacteria Legionalla pneumophila, which is a rod shaped, motile and gram negative, fastidious bacteria. Legionnaires disease is one of the most common causes of atypical pneumonia in hospitalized patients. It is the second most common cause of community-acquired bacterial pneumonia and travel-acquired pneumonia.Legionelloses can occur both sporadically and in epidemics. And over the past decade, Legionnaires Disease cases have increased. This is so because of the common use of central air conditioning, especially in office hotels, buildings and hospitals. In contrast to Legionalla pneumophila, Haemophilus influenzae is a nonmotile, but is also a fastidious, Gram-negative, rod-shaped bacterium like L. pneumophila. Non capsular type b H. influenzae causes is associated with acute exacerbations of chronic bronchitis. Disease is e much more common in children than older age groups.. Haemophilus influenzae can cause infection in the respiratory tract, which can spread to other organs. Many species of Haemophilus are normal residents in the upper airways of children and adults and rarely cause disease. Usually, Haemophilus influenzae can cause infections in children and sometimes in adults who have a chronic lung disorder or a weakened immune system. Diphtheria, which is an acute infectious bacterial disease primarily involving the mucous membrane of the upper respiratory tract (nose, tonsils, pharynx, and larynx), is caused by Corynebacterium diphtheriae. In comparison to L pneumophila and H influenzae, Corynebacterium diphtheria, is a also rod shaped but non motile like H influenza, and in contrast, is gram positive and non fastidious. Normally, streptococcus pneumoniae is a inhabitant of the human upper respiratory tract., but it causes infections like pneumonia, bacteremia, otitis media, meningitis, sinusitis, peritonitis and arthritis. Streptococcus pneumoniae cells are Gram-positive, coccus bacteria. Usually, they are seen as pairs of cocci (diplococci), but they may also occur singly and in short chains.They can be aerobic or anaerobic and are often capsulate. Streptococcus pneumoniae is known in medical microbiology as the pneumococcus, referring to its morphology and its consistent involvement in pneumococcal pneumonia. Streptococcus pneumonia caused pneumonia can be divided into two forms, bronchial pneumonia (100%), most prevalent in infants, young children and aged adults and and lobar pneumonia (80%), which is common in younger adults Streptococcus pyogene, a gram positive cocci, non motile and non spore forming bacteria, causes streptococcal pharyngitis, which is popularly known as strep throat. Strep throat is characterized by a painful, red throat with white patches on tonsils, and is accompanied by swollen lymph nodes, fever, and headache. Streptococcus pyogenes is considered to be an opportunistic pathogen. This is so because it is part of the normal flora of the respiratory tract in many people, not causing any complications until the persons natural defenses become immunocompromised. Mycobacteruim tuberculosis, are rods, gram positive, acid fast and obligate aerobic bacteria. They cause the disease Tuberculosis (TB) whose importance has been compounded by the emergence of AIDS and the appearance of multiple drug-resistant (MDR) strains of M. Tuberculosis. TB most commonly affects the lungs but also can involve almost any organ of the body. There is a vaccine against Tb called Bacille Calmette Guà ©rin, also known as BCG, which is a vaccine given throughout many parts of the world. TB is one of the most serious infectious disease of the resource poor world. It is persistent wherever poverty, malnutrition and poor housing prevail. It affects the apparently healthy as well as being a serious disease of the immunocompromised, as it is particularly with patients with HIV/AIDS. TB is primarily a disease of the lungs, but may spread to other sites Bordetella pertussis, the small gram negative coccobacilli, are slow growing and fastidious bacteria. They cause a disease called whooping cough, whose name is because of the characteristic sound produced when affected individuals attempt to inhale; the  whoop  originates from the inflammation and swelling of the laryngeal structures that vibrate when there is a rapid inflow of air during inspiration. Wooping cough is characterised in three main phases. The  first stage  of whooping cough is known as the catarrhal stage, in which symtoms are runny nose, sneezing, low-grade fever, mild, occasional  cough, similar to the common cold. The cough gradually becomes more severe, and after one to two weeks, the second stage begins. It is during the  second stage  (the paroxysmal stage) that the coughing is most severe. A series of closely spaced coughs occurs, followed by a `whoop` as air is inhaled. Vomitting may be stimulated by the coughing process. Coughing can occasionally be so severe as to rupture blood vessels in the eye or meninges. The  third stage  of whooping cough is the recovery or convalescent stage, where there is a marked decrease in vomiting and paroxysms becomes less frequent and the child sleeps better. And towards the end of this phase, the coughing stops. Whooping cough commonly affects infants and young children but can be prevented by immunization with pertussis vaccine Transmission L. pneumophila is not acquired through a person to a person transmission. The bacteria, thus the disease is acquired by inhalation of contaminated water from showers, Respiratory therapy equipment,air conditioning systems as well as cooling towers. And the bacteria will usually cause respiratory disease in humans after a susceptible host inhales aerosolized water containing the bacteria or aspirates water containing the bacteria. Legionnaires disease is one of the causes of atypical pneumonia and even after inhalation of the bacteria, disease is not obvious. There are therefore,e risk factors which are associated with one getting Legionnaires disease. These are, cancer, usually pulmonary or hematological malignancy, Smoking, Surgery,Diabetes, HIV/AIDS ,Chronic cardiopulmonary disease, Advanced age and Alcohol abuse Haemophilus influenza is a normal habitat of the upper respiratory tract of humans and other animals. The infective bacteria are transmitted from person to person, by air borne route. This is typically through sneezing, coughing, or touching. Corynebacterium diphtheria is a normal habitat of human nasopharynx and occasionally, the skin. Therefore, the disease Diphtheri,a is transmitted from the infected to others via airborne respiratory droplets or by direct contact with nasopharyngeal secretions or skin lesions. Quite, rarely, it can be spread by objects which are contaminated by an infected person. The spread of diphtheria is increased by overcrowding and poor living conditions. Raw milk has served as a vehicle. Infected individuals may develop symptoms of diphtheria, or they may become carriers of the bacteria with no symptoms (asymptomatic carriers). These asymptomatic carriers can serve as reservoirs for active infection and may transmit the disease to other individuals Streptococcus pneumonia is a normal habitat of the human respiratory tract. Therefore, the spread of the bacteria is primarily via droplet spread or aerosol or through contact with nasal secretions of the infected person. It is therefore. a transmission of person to person. Streptococcus pyogenes is a normal habitat of the human upper respiratory tract as well as the skin. The respiratory disease caused by these bacteria, Streptococcal pharyngitis is acquired by inhaling aerosols emitted by infected individuals. Spread is therefore by air-borne droplets, through sneezing and coughing and by contact. M. tuberculosis has the ability to survive in the environment due to the waxy outer coat and this is what aids the transmission of bacteria through air borne droplet spread because they can survive for long periods of time in air and house dust. Therefore, a person can become infected with M. tuberculosis when they inhale minute particles of infected sputum from the air. TB is acquired by inhalation of Mycobacterium tuberculosis in aerosols and dust. Air-borne transmission of TB is every effective because infected people release enormous numbers of mycobacterial into the environment, when they cough, sneeze, shout, or spit. In the transmission of TB, social and environmental factors as well as genetic predisposition have a role to play. B. pertussis causes whooping cough, which is a highly contagious disease and is spread among people by direct contact with the nose or mouth fluids from of infected people. People may contaminate their hands with respiratory secretions from an infected person and then touch their own mouth or nose. Another way is that small bacteria-containing droplets of mucus from the nose or lungs enter the air during a cough or sneeze and people can become infected by breathing in these drops. And in vaccinated populations, B.pertussis is brought home by an older person, like even a parent, then spread to the vulnerable population of children. Pathogenesis Once L. pneumophila bacterium is in inhaled, infection will begin. The bacteria virulence factors are unclear, but the bacteria have a way of surviving in the alveolar macrophages. The infection though, will be obvious, if the person has other predisposing risk factors like smoking, cancer, HIV/AIDS, surgery, advanced age, alcohol abuse and diabetes. About 2-9 days after inhaling the bacteria, symptoms will involve headaches, fever chills and a cough which is nonproductive but may become productive as disease progresses. There will also be other symptoms involving the gastrointestinal tract like vomiting, nausea and diarrhea Arthralgias and myalgias are the musculoskeletal symptoms often experienced. And when the L.pneumophila bacteria get to the alveoli, they are attacked by the alveolar macrophages. These alveolar macrophages, will take the bacteria into the food vacuole inside the cell. Most often, the infection will progress because instead of the bacteria being destroyed by the macrophages, the bacteria will instead stop the fusion of the lysosome and monocyte. This will result in the bacteria to multiply inside the macrophage, and they eventually lyse the cell as well as infect other cells. Disease will progress from here. H. influenza interfers with the local expression of the immune response in tissues. Therefore, it does not interfere with the development of an immune response, but will just actively interfere with its expression in tissues. This bacteria liberates a protease that cleaves human IgA antibogy. H. influenza is a resident or invades mucosa where IgA antibodies operate. H. influenzae   has a polysaccharide capsule which is an important virulence factor. This is because the capsule allows the bacteria to resist digestion by phagocytosis. These capsules also protect the bacteria when taken up by the lung macrophages. Diphtheria, the disease is due to production of diphtheria toxin which is controlled by the tax gene, which is integrated into the bacterial chromosome on a lysogenic phage. The toxin`s mode of action is the blocking of protein synthesis in the host epithelial cells by inactivating the elongation factor. The signs and symptoms of respiratory diphtheria, which begin after a 2-5 days incubation period, are because of the bacteriums ability to cause a localized inflammatory reaction of the cells lining the upper respiratory tract. The initial symptoms will be moderate fever, malaise, hoarseness, difficulty in breathing and swallowing and a sore throat. Later the complications may be cardiac, neurologic, infectious, like lung, bone and blood infection and death. So, when respiratory diphtheria progresses, the infected individual may also develop a gray membrane (pseudomembrane) which will form over the lining tissues of the tonsils and/or nasopharynx. In severe disease, patients may also develop neck swelling and enlarged neck lymph nodes. The extension of the pseudomembrane into the larynx and trachea can eventually lead to obstruction of the airway with subsequent suffocation and death. Immunization is the best prevention against diphtheria. The clinical symptoms of S. pneumoniae caused pneumonia include sudden onset of high fever, chest pains, dyspnea and a cough productiveof bloody sputum. In adults though, on set may be less sudden with shortness of breath, fever and altered mental status being the first symptoms of pneumonia. In young children and infants, vomiting, convultions and fever may be the first signs. Pnuemococcal pneumonia is one of the important causes of death in the elderly and infants. And the ones at high risk are those with chronic conditions and with immune deficiencies. Other complications that can arise from infection can be acute respiratory distress syndrome, septic shock, and empyema. S pneumoniae is a typical extracellular bacterial pathogen, which has a capsule that protects it from phagocytosis. Therefore, its pathogenicity requires adherence to host cells as well as the ability to replicate evade phagocytosis. It is in this effect that the organism must then gain access to areas where it can manifest infection, either through direct extension or lymphatic or hematogenous spread. Through direct extension, organisms may gain access to areas of the upper and/or lower respiratory tracts (sinuses, bronchi, eustachian tubes) after the colonization. Normally, in a healthy host, anatomic and ciliary clearance mechanisms will prevent clinical infection. But, clearance may be reduced by chronic (bronchitis, smoking, allergies,) or acute (viral infection, allergies) factors, which can lead to infection. Alternatively, by hematogenous spread and after mucosal invasion, pneumococci may reach normally sterile areas, such as the blood, peritoneum, cerebrospinal fluid, or joint fluid Symptoms of strep throat are sore throat, high fever, coughing, swollen lymph nodes and tonsils and a fiery red appearance to pharyngeal tissues which is du to tissue erosion. The M protein enhances the pathogenicity of S. Pyogenes. This protein, which is anchored in the cell wall and cell membrane, encourages adherence to the pharyngeal tissue and retards phagocytosis of the bacteria by the phagocytic cells of the host. Host immunity to Streptococcus pyogenes results from the development of antibodies specific to M protein. Over 80 specific types of M protein have been identified and complete immunity to streptococcal disease requires that a person produce antibodies against all 80 types. In developing countries, TB is a major cause of death and disability. In all cases, the disease begins with exposure to an infectious human source, thereafter, subsequent infection usually goes without notice. The first stage which is called primary infection causes no outward clinical manifestations. In this stage, the bacteria are engulfed by the alveolar macrophages where they can both survive and multiply. Primary TB is often mild and asymptomatic and often in 90% of cases, it does not proceed further. But clinical manifestations develop in the remaining 10% leading to active tuberculosis. and it may take several months from the time the infection initially gets into the lungs until the symptoms develop. In active TB infection, the usual symptoms are a generalized tiredness or  fever, weight loss, weakness, and night sweats. And if the infection in the lung worsens then, chest pain, coughing,  coughing up of sputum and/or blood, and shortness of breath may be experienced. In the event that there is spread of infection beyond the lungs, the symptoms will depend upon the organs involved. M. tuberculosis is an intracellular pathogen, meaning, it is capable of surviving within macrophages. It is capable of surviving intra-cellularly through the inhibition of phagosome-lysosome fusion. Cell mediated immunity alos comes into effect, which causes infiltration of macrophages and lymphocytes with development of granulomas (tubercles).. Much of the pathology of TB is due to host immune responsiveness rather than to direct bacterial toxicity. And at times, the bodys immune system becomes weakened, and the TB bacteria break through the scar tissue and can cause active disease, referred to as reactivation tuberculosis or secondary TB. Like the immune system can be weakened by old age, chemotherapy, HIV/AIDS and certain other medications. B.pertussis usually colonizes the ciliated respiratory epithelium of the trachea-bronchial tract. This colonization prevents the cilia from eliminating materials from the respiratory tract and it is this accumulation of materials which stimulates the coughing. It has been seen that capsulation of the bacteria canvplay a role in the successful colonization. A variety of virulence factors of B. pertussis have been demonstrated which are: The Pertussis toxin known for causing death Adenylate cyclise toxin play a role in inhibiting s the defensive functions of neutrophils Tracheal cytotoxin which kills the tracheal epithelial cells and causes local inflammation And the Endotoxin Pathogenesis of B. pertussis is that it colonizes an area which is normally bacteria-free i.e the respiratory epithelium and then disrupts or destroy the first line defense mechanism i.e the cilia The infection is promoted by the bacterium.. Laboratory Diagnosis Legionella pneumophila can be diagnosed in the lab by the following ways, Culture: The specimens are bronchial washings and bronchoalvealor lavage which are better collected before commencement of antibiotic therapy. Legionellae are fastidious organisms requiring cysteine and other essential growth promoting factors for their successful isolation and need 48 hours incubation before growth is visible for up to five days or more. A negative culture is not an obvious exclusion the diagnosis of legionellosis. Serological test Ideally, paired sera collected as soon as possible after the onset of illness and 3 to 6 weeks later should be tested. Direct Fluorescent antibody (DFA) Legionellae can be detected in respiratory secretions by DFA for several days after the start of antimicrobial therapy. DFA staining has also been used for serologic identification of Legionella isolates. Urine Antigen Detection Urinary antigen testing has helped in the recognition of outbreaks of Legionnaires disease allowing for a rapid public health response. Also urine antigen helps make an early diagnosis thus the initiation of appropriate antibiotic therapy. immunochromatographic (ICT) membrane assay. This is a very simple test, not needing special laboratory equipment, giving results within 15 min. Nucleic acid based tests Poymerase Chain Reaction (PCR) tests that have been developed for legionellae Diagnosis of H. influenzae pneumonia is made by successfully culturing, isolation and identification of the bacteria. Identifying H. influenzae needs a sample to be taken from infected tissue and be confirmed by laboratory tests. The specimen is usually grown on culture with the following conditions: On chocolate blood agar ( which is prepared by adding blood to an agar base at 80oC) Incubated at 35-37oC  with optimal pH of 7.6.   under aerobic conditions or under slight CO2  tension (5% CO2 The diagnosis of diphtheria is confirmed by isolation of the bacterium  Corynebacterium diphtheriae. Specimens are taken from the nose and throat in any individual suspected of having diphtheria, as well as their close contacts. For culture, Corynebacterium diphtheriae, can be isolated (and diphtheria can be diagnosed) using the following conditions: Using blood culture-identification is aided by a selective medium on which characteristic black colonies form within 48 hrs at 35 degrees celcius . Biochemically, it is catalase positive and reduces nitrate. The Elek test is used to demonstrate toxin production of the bacteria. Polymerase Chain Reaction (PCR) is also used for the identification of the toxin gene Streptococcus pneumoniae can be isolated and identified using culture and biochemical tests. The specimen is usually grown on culture with the following conditions: By use of at 5% blood agar which will grow colonies that characteristically produce a zone of alpha (green) hemolysis, and this differentiates S. pneumoniae from the group A (beta hemolytic) streptococcus, Biochemically, S. pneumoniae is catalase negative and is distinguished from other streptococci by inulin fermentation, optochin sensitivity and bile test. PCR is also available for diagnosis as well as for screening for S.pnumoniae by using respiratory samples or feces When cultured on blood agar, they are alpha hemolytic. Individual cells are between 0.5 and 1.25 micrometers in diameter. They do not form spores, and they are nonmotile. Like other streptococci, they lack catalase and ferment glucose to lactic acid. Unlike other streptococci, they do not display an M protein, they hydrolyze inulin, and their cell wall composition is characteristic both in terms of their peptidoglycan and their teichoic acid S.pyogenes caused Strep throat can be diagnosed through a throat culture or a rapid strep test. The throat culture will be grown on an enriched medium containing blood. S. pyogenes is fermentative, is a facultative anaerobe and is a catalase-negative TB can be diagnosed by a skin test for delayed hypersensitivity with tuberculin. A positive test does not necessarily indicate active disease; merely exposure to the organism Staining and microscopic exam of sputum specimens for the presence of acid-fast bacteria is a rapid test for tuberculosis. When cultured, M. tuberculosis grows very slowly, meaning culture results may delay commencing of treatment for the patient. Culture also requires the use of complex media. Polymerase Chain Reaction (PCR) can also be used to diagnose TB. This test detects the genetic material of the bacteria, it is extremely sensitive (it detects minute amounts of the bacteria) as well as specific (it detects only the TB bacteria). Results are usually ready within a few days. Culture of the bacterium  Bordetella pertussis  from nasal secretions can establish the diagnosis of whooping cough. Since there are difficulties in obtaining the adequate sample, swabs should be inoculated directly onto media at the patients` bedside. It is better to get both post and peri nasal swabs. B. pertussis fails to grow on routine blood agar and only requires enriched medium. Therefore, special media are used for isolation of B. pertussis, and these are Bordet Gengou medium and Lacey`s medium and it needs 3-7 days incubation in moist atmosphere. B.pertussis is then identified on colony appearance basis using the proper medium as well as agglutination tests. Polymerase Chain Reaction (PCR) has been used to successfully identify the bacterium and diagnose whooping cough. This test can identify genetic material from the bacterium in nasal secretions

Essay --

The Life of Nelson Mandela Most people have heard the name Nelson Mandela from recent news, but many of them haven't heard his whole story. Mandela not only had a monumental impact on South Africa's history, but also helped to shape the country into what it is today. He's not only had a significant influence on his country, but also the world. From early on, he dreamed of helping the South African people fight for their freedom. This dream definitely became reality. Mandela and the legacy he left behind will be remembered for years to come. Mandela was born on July 18, 1918 as Rolihlahla Mandela, but one of his teachers later gave him the name Nelson. He was adopted at the age of nine, and his father died when he was twelve. For college, Mandela started out at the University of Fort Hare, but was expelled nearly a year later for taking part in a protest. He then picked up his education at the University of Witwatersrand and continued studying law. He didn't get his official degree until 1989, during the last few months of being imprisoned. In 1944, Mandela became a part of the ...

Gerrymandering: United States House of Representatives and Election District Boundaries

Michael Effiom Prof. S. Sharifan Govt 2302-73058 March 4, 2013 Gerrymandering The main purpose of gerrymandering is to increase the number of legislative seats that can be won by the political party which is in charge of redrawing the district boundaries during that period of time, and to create â€Å"safe† seats for the party’s incumbent legislators which are seats in which the incumbent will always win re-election. Gerrymandering is the redrawing of election district boundaries to give an electoral advantage to a particular candidate or party. It has been recognized as a part of the American political landscape since 1812.The term derives from a redrawing of US Representative districts in Massachusetts before the 1812 elections, when Elbridge Gerry was governor. People said the district was reminiscent of a salamander and thus the term Gerry-mander was coined. The Constitution requires that representation in the House of Representatives be apportioned to states on the basis of population. So, every ten years we count up the number of people living in each state and making sure that each state gets at least one House member, divide up the rest of the seats among the states equally.States with large populations get a bigger amount of house seats smaller states get just the one. A variety of Supreme Court cases, however, have applied the 14th Amendment’s equal protection clause to the process of drawing legislative districts resulting in a requirement that each district have roughly the same population. So after each Census, states and localities have to redraw their district lines to ensure that the districts are roughly equal. This process redrawing of district lines has been blamed for almost every problem in American politics. The redistricting process therefore became a target for political reformers.In 2008, Californians enacted Prop. 11 and created the Citizens Redistricting Commission (CRC). State legislators would no longer be able to pick their own constituents. An independent commission would be in charge of drawing the lines for the Assembly and Senate. In 2010, the CRC’s mandate was expanded to include House districts as well. The party in control of redistricting can weaken its opposition by â€Å"packing† or â€Å"cracking†. Packing is to concentrate as many voters of the opposition party into a single electoral district to reduce their influence in voting in other districts.In some cases, this may be done to obtain representation for a community of common interest thus creating i. e. a minority group (Blacks or Hispanics) what is called a majority-minority district. Cracking is the spreading out of opposition voters across numerous â€Å"safe† districts which will dilute their voting percentage and its effect on the outcome. If representatives are required to be residents of their districts, redistricting may redraw the boundary to exclude his/her house, or draw them into a d istrict where they will lose the next election.Gerrymandering is a very serious problem. Effective gerrymanders can have significant policy implications. In California, for example, it makes a difference whether there are 23 or 24 Republicans in the Senate. If there are 23, Republicans can’t stop Democratic efforts to raise taxes. If there are 24, Republicans can. By pre-determining election outcomes, gerrymandering makes actual voting less consequential, and therefore it should discourage voter turnout, but because of a lack of awareness on the subject voter turnout is not significantly affected.Any variations in voter turnout mostly depend on voter age, income, education, race and ethnicity. Since ballots include many races for offices in various regions, some of which may genuinely be closely-contested, one or two â€Å"foregone conclusions† on the ballot will not diminish voter interest in other races. An effective way of combating gerrymandering is to follow the e xample of California and enact something similar to prop. 11 which will give the responsibility of redrawing the district line to independent non-partisan groups.This will remove partisan machinations from the drawing process and remove the unfair advantage that incumbents have over challengers to their seats. Sources Cited * Humphreys. M. 2009. â€Å"Can compactness constrain the Gerrymander? † http://www. columbia. edu/~mh2245/papers1/gerry. pdf * Smith, Kieth. â€Å"On Gerrymandering and Its Effects. † Web log post. Political Science at University of the Pacific. Pacificpoliticalscience. wordpress. com, 2 Nov. 2011. Web. 04 Mar. 2013.

Is Striving to Achieve a Goal Always the Best Course of Action?

Topic:Is striving to achieve a goal always the best course of action, or should people give up if they are not making progress? We are blase about the mentality people hold toward success, especially in this modern society, that don't waste time on something any more if you haven't achieved accomplishment. While, I still cannot help but believe despite my own cynicism that persistence is the panacea to reach the goal.When it comes to the clash between insistence and relinquishment, a well-known saying originates from the British dramatist, William Shakespeare, appears before my eyes, that is†Do not, for one repulse, give up the purpose that you resolved to effect. † Nowhere has the significance of determinedness been so vividly and accurately expressed as by Jack Welch and the King' s Speech. I cannot imagine the GE without Jack Welch, but I am sure that if he left GE at that time, we will lose the â€Å"most revered CEO†. Welch joined General Electric in 1960. At first, he worked as a junior engineer, at a salary of $10,500 annually.Welch was displeased with the $1,000 raise he was offered after his first year, as well as the strict bureaucracy within GE. However, Reuben Gutoff, a young executive two levels higher than Welch, persuaded Welch and tried to convince him to stay. After deliberation, he gave up the idea of resigning and resolved the thought to change the bureaucracy. If he resigned at that time, he would not have such success in the future. After many years hard-working, Welch eventually took his oath of CEO and brought GE ushering in a prosperous era. During his office, Welch took many measures to reform the corporation system.For example, he shuted down factories, reduced payrolls and cut lack-luster old-line units. What's more, Welch fired the bottom 10% of his managers resolutely. Because of his actions, many staff rejected him and a man who was fired by him even tried to kill him. Confronting these frustrations, he never tho ught about withdrawing, but executed his regulations more unswerving. I wonder if he gave up his ideas just due to so many difficulties, GE might not have such achievements. Jack Welch attained his goals by his firm actions and the spirit of never saying die.Bernard Shaw said that â€Å"Success covers a multitude of blunders. † Obviously, successful people's accomplishments are based on the experience of failure. Jack Welch tells us like that, and the King' s story also corroborate this truth. The King's Speech, just like its title, describes a king who overcomes the impedance of stammer and eventually becomes the symbol of resisting spirit of Britain during the World War Two depends on his inspiring speech. At first, because of his stammer, George VI doesn't want to take the oath, but after a series of accidents, he is forced to become the king.Fortunately, Geroge VI encounters the language impedance therapist Lionel, who helps him cures his stutter. During the treatment, Ge roge VI gives up for so many times, but by virtue of his wife's encouragement and Lionel's genuine, he conquers his difficult and achieves following attainments. If he surrenders to the illness, maybe today we just know that there is a stammer king in the history of Britain, but not a great king. All in all, resoluteness is not only a sort of attitude toward failure, but also a key element of success which we cannot never ignore just like Jack Welch and Geroge VI.

Fahrenheit 451 Part 1 Responses Essays

Fahrenheit 451 Part 1 Responses Essays Fahrenheit 451 Part 1 Responses Essay Fahrenheit 451 Part 1 Responses Essay Essay Topic: Fahrenheit 451 Fahrenheit 451 Part 1 Responses 1. The significance of Montag seeing his reflection in Clarisse’s eyes is that it shows that Clarisse is different. She is special. In this dystopia that Ray Bradbury has made, Clarisse is the one unique part of the society, the â€Å"flaw. † 2. In the childhood memory that Clarisse caused Montag to recall, Montag was a child and the power went out in his house. Montag’s mother had lit a candle. He found an â€Å"hour of rediscovery, of such illumination that space lost its vast dimensions and drew comfortably around them,† and both mother and son transformed, hoping that the power doesn’t come back on. . The two mannerisms, of Montag, that Clarisse pointed out were that Montag laughs at the things she says, regardless of if they’re funny or not, and that he doesnt take a few minutes or some amount of time to think before answering her questions. 4. The Mclellans were looked at as peculi ar because they would do things such as leave all the lights open in their house, stay up, and talk with eachother. Clarisse’s uncle would often get jailed for doing something â€Å"wrong† and against the law. 5. Clarisse asks Montag, â€Å"Are you happy? † and this is significant because this question loops in Montag’s head for the rest of the book. This question sparks this so-called â€Å"revolution† in Montag’s head. 6. The extended metaphor that describes Clarisse through Montag’s eyes when he went inside his home was, â€Å"She had a very thin face like the dial of a small clock seen faintly in a dark room in the middle of a night when you waken to see the time and see the clock telling you the hour and the minute and the second, with a white silence and a glowing, all certainty and knowing what it has to tell of the night passing swiftly on toward further darknesses but moving also toward a new sun. † 7. : Clarisse  is inquisitive and thoughtful, and, at first, seems to irritate Montag because she challenges his beliefs with her questioning. In a society where reading, driving slowly, and walking outside are outlawed a conversation is rare, Clarisse’s love for nature and curiosity of people is extremely peculiar. She is forced to go to a psychiatrist for behaviors like hiking and thinking independently. Her family, and especially her uncle, is behind all of this. At night, the McClellan house’s lights are on contrasting with the surrounding area’s silence and darkness. Montag accuses Clarisse of thinking too much. In the end, Clarisse opens Montag’s eyes, and recognizes that he is different from everyone else. Before they met, Montag was full of fascination with only of the fire. Montag’s feels fascinated by Clarisse, yet he also feels pressured. Clarisse takes Montag’s â€Å"mask of happiness†, and forces him to confront the deeper reality of the situation. She is like a reflection of himself. He feels that she is connected to him in some way, as if she had been waiting for him, around the corner. As Montag looks back on his meeting with her, the encounter seems more and more important and significant. 8. The bedroom is shared by Montag and his wife, Mildred. It is cold and the opposite of homey. The significance is that Montag refers to  the room  as â€Å"empty†, and then says that it is not physically empty because Mildred is laying there, but feels empty, characterizing Mildred. 9. Clarisse McClellan is a beautiful and â€Å"crazy† seventeen-year-old who introduces Montag to the worlds potential with her innocence and curiosity. She is out-casted from society because of her peculiar habits, which include hiking and asking questions, but she and her family seem happy with themselves and each other. 10. Clarisse says Montag is different from other firemen in that he stops for her and is willing to have a conversation with her. Most firemen tend to just walk away and let her babble on to herself, but Montag seems interested in the things that Clarisse says. 11. The mechanical hound is a man-made monster. It is a â€Å"hollow† enforcer that kills things that it is programmed to. It either kills or disables its â€Å"target†. Physically, the hound has eight-legs. A needle from its nose stuns, paralyzes, wounds, poisons, and/or kills its victim. 12. Antisocial: unwilling or unable to associate in a normal or friendly way with other people, but, in the case of this novel, antisocial means someone who is odd, peculiar, someone who doesn’t follow the â€Å"rules† of society. This term is used for Clarisse. 13. Clarrise says that people dont talk anymore. If they do talk, it is about something superficial that have no real meaning or anything of that sort behind them. 4. Montag asks if burning books had always been a firemans role in the society. The other firemen are shocked the question. This question offends their comfortable belief system, and Montag is dismissed as someone who is misinformed, but this is just the beginning of Montag’s â€Å"awakening. † 15. The woman said, Play the man, Master Ridley; we shall this day light such a candle, by Gods grace, in England, as I trust shall never be put out. Beatty later explains this to Montag and the others. In 1655 a man named Latimer said this to his fellow Nicholas Ridley before they were burnt alive for heresy. Just like the firemen are ready to burn the books for their beliefs, the woman is ready to burn for her books and beliefs. Montag steals a few books and lays awake all night thinking about the powerful message that the woman had said. 16. Montag feels horrible for the old woman, but, at the same time, he feels jealous of her. She is standing up for what is right, but he hides behind his title. He steals books from her house and hides them to later read. Even though he feels bad for this, he is actually rebelling. 17. Their job is not to put out physical fires, as it should be, but to put out the fire of discontent. As long as people remained â€Å"happy,† everything worked out. Intellectuals became very unpredictable and dangerous people. People who read books and thought for themselves molded ideas against the government. Firemen became the guardians of peoples comfort. They destroy books before people could read and use them to form ideas. These ideas could threaten equality and happiness of the people in society.

Free Essays on Reconstruction Failure Or Success

During Reconstruction America missed the opportunity to meet racial equality. James McPherson's paper "Reconstruction: A Revolution Manquà ©" claims that many things such as the poverty and illiteracy of blacks after the Civil War contributed to the racial inequality during this time period. McPherson believes that for this reason the Reconstruction era was a failure. I believe the other things that were Accomplished in this time period overshadow this failure. According to McPherson, there were quite a few reasons that America failed to achieve racial equality during reconstruction. The reason that contributed most to it was probably that the North was not entirely committed to it. Several Northern states did not pass the laws that would allow Negro suffrage. These laws did not end up getting passed until the Fifteenth Amendment. The North did not want racial equality because they felt it was unfair to treat the blacks in the manner they were. Northerners wanted it because the South was opposed to it and the North still had opposition to the South after the war. Another reason for the failure of racial equality during Reconstruction was the opposition the South had for it. They often reacted with violent organizations such as the Ku Klux Klan which even the government could not fully contain. They would attack the Black families especially the politicians and the ones that were doing well in society. The Republican party also aided to the inequality of Negroes. Blacks wanted more representation in the government councils which Southern whites could not agree with. This made it easier for the Democratic party to take over many of the states. The last reason given for Reconstructions failure is that the Negroes were uneducated. Most of them could not read or write because it was forbidden for the slave masters to teach them. This along with the combination of them being poor from slavery made it very difficu... Free Essays on Reconstruction Failure Or Success Free Essays on Reconstruction Failure Or Success During Reconstruction America missed the opportunity to meet racial equality. James McPherson's paper "Reconstruction: A Revolution Manquà ©" claims that many things such as the poverty and illiteracy of blacks after the Civil War contributed to the racial inequality during this time period. McPherson believes that for this reason the Reconstruction era was a failure. I believe the other things that were Accomplished in this time period overshadow this failure. According to McPherson, there were quite a few reasons that America failed to achieve racial equality during reconstruction. The reason that contributed most to it was probably that the North was not entirely committed to it. Several Northern states did not pass the laws that would allow Negro suffrage. These laws did not end up getting passed until the Fifteenth Amendment. The North did not want racial equality because they felt it was unfair to treat the blacks in the manner they were. Northerners wanted it because the South was opposed to it and the North still had opposition to the South after the war. Another reason for the failure of racial equality during Reconstruction was the opposition the South had for it. They often reacted with violent organizations such as the Ku Klux Klan which even the government could not fully contain. They would attack the Black families especially the politicians and the ones that were doing well in society. The Republican party also aided to the inequality of Negroes. Blacks wanted more representation in the government councils which Southern whites could not agree with. This made it easier for the Democratic party to take over many of the states. The last reason given for Reconstructions failure is that the Negroes were uneducated. Most of them could not read or write because it was forbidden for the slave masters to teach them. This along with the combination of them being poor from slavery made it very difficu...

How to Effectively Prepare for a Second Interview

How to Effectively Prepare for a Second Interview Congratulations! Not only have you made it to the interview stage, you’ve made it through to the second round. You’re one step closer to landing the job. It’s not a guarantee, but it’s a pretty good indication that they like you. Think of it like a second date with someone you’d like to get serious with. Now’s your chance to prove to them that you have what it takes. That being said, here’s your comprehensive prep guide to help you prepare for a second job interview. First step: StrategizeThe stakes are obviously higher. You’ll have to kick your game up a notch to match the level of scrutiny you’ll be under. Make sure you’re well prepared. Make sure you know the exact name and function of the position for which you’re being considered. And make sure to ask in advance exactly who will be interviewing you, names and roles.If you’ve gotten word of your second interview via email rather than phone, this g ives you a bonus shot at drafting a superbly professional response. If not, no worries. Just plow forward into your prep work. The key to good prep is not to stalk them, but to garner enough knowledge to show them you’re keen and wells Included)

Comprehensive Case Analysis Research Paper Example | Topics and Well Written Essays - 250 words

Comprehensive Case Analysis - Research Paper Example Thus they have to educate, integrate and even retain a rapidly changing and diverse working population. If I were goldstone, I would have also taken the same move considering the increased cases of deaths from HIV/AIDS employees (Nkomo, Fottler, & MacAfee, 2008). However, I would come into a consensus with the families of the employees to ensure that we share the costs. This case has furthered my thinking on human resources management. It has made me understand that there are ethical considerations involved in business decisions and it is upon the human resource department to determine what the company is capable to offer. This is considering the company’s available resources and its goals and objectives. As a health care manager, this case has made me realize the importance of a healthy workforce in an organization. It is important for an organization to invest in the health of its workers to ensure that they maximize on their potential thus increasing on their productivity. Moreover, a healthy workforce ensures that an organization cuts on costs and achieves its goals and objectives (Burke & Cooper,

The cost of the modern Olympics far outweighs the benefits. Argue your Essay

The cost of the modern Olympics far outweighs the benefits. Argue your position - Essay Example Indeed, one may definitely identify some economic benefits that are a result of the Games. These include employment of workers who will work at construction sites; the Olympics attract numerous people from across the globe that will predictably buy lots of thing, etc. At the same time, there are others that criticise the Olympics because of large amounts of public money spent by local governments to host them. While the latter may sound a bit pragmatic, yet theirs is the point. THESIS STATEMENT: The benefits of the Olympic Games do not outweigh their cost since the expenditures on construction are not remunerative, substitution spending takes place, misplacement is often the case, employment opportunities are temporary, and hopes for visitors’ excessive spending and attendance do not realize. To support this statement, this paper refers to the latest data on the Olympics and their benefit analysis done by scholars who research the issue. BODY PARAGRAPH 1: First, the cost of th e Olympic Games considerably outweighs its benefits because expenditures on construction of new world-class facilities require excessive funding which will not be remunerative in the long run. Charles Santo in his article â€Å"Economic Impact of Sport Stadiums, Teams, and Events†, observes that Olympic spending is higher than any other spending on sporting events. He cites the following data: the 2004 Summer Olympics which were held in Athens incurred $12.8 billion; the Chinese government invested up to $43 billion to host the Beijing Olympic Games back in 2008. However, the sporting facilities do not yield sufficient returns on the public money invested in their construction and maintenance. The long-term fate of Olympic facilities in Beijing built before 2008 Olympic Games well illustrates this statement. As Demick (2009) observes, the National Stadium in Beijing, also called the Bird’s Nest, was supposed to host only one event in 2009. That was an opera performance of Turandot scheduled to celebrate the one-year anniversary of the ceremony of opening of the Olympics. Ironically, the leading soccer club in China had withdrawn from the deal to play at the stadium, since it found it embarrassing to utilize a 91,000-seat facility for soccer games that typically attracted not more than 10,000 visitors. BODY PARAGRAPH 2 Second, it is possible to say that the cost of the Olympic Games considerably outweighs their benefits because of the phenomenon known as substitution spending. Substitution spending with regard to the Olympics takes place when an anticipated tourism boom proves not profitable enough in real life: in fact, a tourism boom for one city means a slum for others. For example, hotel occupancy during the time of the 2000 Summer Olympics in Australia was related to substitution spending. The Olympics were held in Sydney between September 16 and September 30. For those two weeks, hotels in Sydney had nearly 100% occupancy, yet in other marke ts Australian hotels had considerable demand shortfalls compared to the first half of September and to the same time period a year ago. Specifically, hotel occupancy dropped by 17% and 19% during the period of the Olympics in Brisbane and Melbourne (Andersen 2000, p.1). Hence, the substitution spending was fixed during the 2000 Olympics. It leads to the conclusion that the economic gains brought by the

HS630 Week 8 Conference Essay Example | Topics and Well Written Essays - 500 words

HS630 Week 8 Conference - Essay Example Likewise, the Catastrophic Incident Annex also clearly indicated the Federal Response procedures, in conjunction with responsibilities of coordinating and cooperating agencies that could be contacted by the public to facilitate response, as required. Another chosen annex, the Nuclear/Radiological Incident Annex (NRIA), is likewise found to be useful since it contained concise, yet in-depth information on roles and responsibilities of federal agencies with various cooperating agencies; and the procedural guidelines on â€Å"notification, coordination, and leadership of Federal activities† (National Response Framework, 2008, p. 1). As such, the viewing public’s awareness would be enhanced on policies, planning and preparedness issues, and even the materials and facilities involved with corresponding coordinating agencies for specifically identified incidents. The NRIA is a significant informative document that highlights critical areas and the response procedures, together with the authorized governing agencies to contact â€Å"for incidents involving release of radioactive materials to address the consequences of the event† (National Response Framework, 2008, p. 1). As such, the public would be guided through the appropriate courses of action and measures that must be instituted in cases where incidents such as this happen. 2. CPG 101 provides Content Guides for functional annexes in Appendix C, pp. C-12 through C-27. From the checklist for ESF #3 Public Works and Engineering Critical Infrastructure and Key Resource Restoration, pick 1 item and write it up as if you were a municipal emergency planner. One of the items noted from the ESF #3 Public Works and Engineering Incident Actions include â€Å"Providing coordination and technical assistance (to include vessel removal, significant marine debris removal, and hydrographic survey) to effect the rapid recovery and reconstitution of critical waterways, channels, and

Marketing and Marketing Strategy Coursework Example | Topics and Well Written Essays - 1250 words

Marketing and Marketing Strategy - Coursework Example In light of this, this paper is a marketing strategy for a hypothetical new business. 1. NAME, LOCATION & NATURE. Sequrex Security Services will be a service provider for security and related provisions’ solutions that will cover a wide spectrum of security needs. It will be located at Inglewood in Los Angeles, California. This choice of location is calculated and purposed. The market there is un exploited and there are many avenues for growth and diversification. Sequrex Security Services will be a security provision business. It will specialize in an array of inter related security Services. At the roll out, it will specialize in commercial and residential guarding, consultancy and events security. With time and growth, the company will expand its operations to GSM alarm installation, CCTV, private investigation, dog training and executive/ VIP protection. This should be in the second growth tenure. Lastly, the company should grow to offer information security, which will in volve coding for computers, phones, internet portals and virtual stores and offices. 2. SELF-ANALYSIS Ensure that the self-analysis is relevant to the proposed service and that you make the comparisons. Security is a personal take due to the influences of the environment. I have researched widely on security from a personal interest to understand the key components of such a business. My fascination with security systems and creations has aroused my interest and eventual understanding of a business that has a potential market that has not been exploited fully. To run a security services business, one ought to have a number of skills, abilities and competencies. It is hard to find all these traits in a single individual but for the lack of them, employment of qualified complementary individuals should have a fully functional team. I am well placed to run such a business because the security business requires verbal and spatial aptitudes. I am also flexible and attentive to detail. Th e use of the important critical thinking and decision making is also imperative in management and running of the business. The knowledge of the market and the information acquired from previous observation and research has also put me in an apt place to deliver in the business. The security service business however requires leadership, firmness and general managerial skills which I lack. This predisposed the business for failure but with the employment of a manager, this will be taken care of. The potential market requires competitiveness and abrasiveness; it is a business for the tough. It requires knowledge of the changing security services, creativity to lure customers and the innovativeness to keep them. Previous experience is important as it is expediency for start-up and growth. The market also looks up to the service providers for deployment of guards who have a set of expected ethics and who can conduct themselves properly and sensibly in the line of duty. This therefore cal ls from leadership and role modeling. It also means that enforcement of discipline on the workforce is key. As I am not endowed with such competence and skill, I will source an experienced manager who should oversee operations and human resource. This will cater for my lack of prior experience and also have the effect upon the employees to give guidance and set an example. The leadership of such an individual will be the back that the reputation of the company will ride on. California has a set societal

What is the correlation between the factors in purchasing soap and the Research Paper

What is the correlation between the factors in purchasing soap and the the education level of the person making the purchase - Research Paper Example The level of education are; high school, associate degree, undergraduate degree, graduate degree and dnr. Burger and Cooper 2012, develop an urge for control factor impacting the purchase of the soaps, and the level of education of the persons that are purchasing the soaps. According to Burger and cooper 2012, many people agree that the factors that cause the purchase of the soaps are the cost, the brand of the soap, the label on the soaps, availability and ingredient of the soaps. It also believed that, education and other factors might influence the purchasing of the soaps among the people in the society (Wood and Clapham, 2005). Different people differ on how they view the causation. Some group appears to draw conclusion based on the events they observe or connect between cosot and other factors. In this study, a survey was conducted to determine what the correlation between the factor impacting the purchase of the soaps, and the level of education. The data was obtained from a survey at a public fair. My area of interest was, what factors play a role in how people chose to buy soap. The surveys were collected at the end of the day and a spread sheet was made of all the survey questions. In the survey, they complete several classic illusions of control tasks. We try to answer if some people are prone to an illusion of control than others based on their personal beliefs. From the chi- square analysis, it can be observed that the value of chi-square is 60.333 with a p- value of 0.000 which is significantly less than 0.05 level of confidence. This means that there is sufficient evidence to conclude that the hygiene of the soap is influencing the purchase of the soap In this study, the relationship between the factor impacting the purchase and the education level will be examined through a regression analysis, and the correlation analysis between the two variables. The

The Air Pollution Problems in Beijing Essay Example | Topics and Well Written Essays - 3250 words

The Air Pollution Problems in Beijing - Essay Example Most of the sulfur dioxide emitted into the air resulted from coal combustion, which formed a fundamental part of the energy suppliers in China. In the 1990s, the problem worsened because of the increase in the number of vehicles on Chinese roads. Beijing recorded a massive rise from 0.5 million in 1990 to over 5 million cars in 2012. Chinese cars emit more pollutants than most cars in other developed countries because the low standards of automobile emissions in the country. It is worthwhile mentioning that the current state of air pollution in Beijing and many other Chinese cities is a result of rapid industrialization and increase in the numbers of automobiles on the road. In the previous ten years, Beijing has been trying to put in efforts to improve the quality of its air. The efforts have been able to bring out some positive impacts though at a minimal rate. The rapid developments in the economy, advancements in motorization and increasing industrialization have contributed immensely to the air pollution. In the previous decades, Beijing has suffered from various sources of air pollution. Among these sources are; coal combustion, exhaust from vehicles, and fugitive dust. The pollution is distinctively characterized by the enormous levels of pollutants from coal burning. These pollutants are the sulfur dioxide (SO2), particulate matter (PM), and the photochemical products like ozone (Leitte, Schlink and Franck 125). Beijing, Chinas capital city is an international metropolis with a current population estimate of million. Air pollution is an important and mutual concern for all urban residents in many big cities worldwide. Particulate matter (PM) remains to be the air pollutant with the greatest adverse health effects on people. PM10 and PM2.5 are the primary particulate matter pollutants. Particulate matter consists of particles with aerodynamic diameters

What is the correlation between the factors in purchasing soap and the Research Paper

What is the correlation between the factors in purchasing soap and the the education level of the person making the purchase - Research Paper Example The level of education are; high school, associate degree, undergraduate degree, graduate degree and dnr. Burger and Cooper 2012, develop an urge for control factor impacting the purchase of the soaps, and the level of education of the persons that are purchasing the soaps. According to Burger and cooper 2012, many people agree that the factors that cause the purchase of the soaps are the cost, the brand of the soap, the label on the soaps, availability and ingredient of the soaps. It also believed that, education and other factors might influence the purchasing of the soaps among the people in the society (Wood and Clapham, 2005). Different people differ on how they view the causation. Some group appears to draw conclusion based on the events they observe or connect between cosot and other factors. In this study, a survey was conducted to determine what the correlation between the factor impacting the purchase of the soaps, and the level of education. The data was obtained from a survey at a public fair. My area of interest was, what factors play a role in how people chose to buy soap. The surveys were collected at the end of the day and a spread sheet was made of all the survey questions. In the survey, they complete several classic illusions of control tasks. We try to answer if some people are prone to an illusion of control than others based on their personal beliefs. From the chi- square analysis, it can be observed that the value of chi-square is 60.333 with a p- value of 0.000 which is significantly less than 0.05 level of confidence. This means that there is sufficient evidence to conclude that the hygiene of the soap is influencing the purchase of the soap In this study, the relationship between the factor impacting the purchase and the education level will be examined through a regression analysis, and the correlation analysis between the two variables. The

Commercialized Buddhism in modern China Research Paper

Commercialized Buddhism in modern China - Research Paper Example Shaolin temples are ideal examples of commercialized Buddhism in modern China because of how they apply business values and models to their management philosophy and various monastery and outside activities. Shaolin Temple, in Songshan Mountain, Henan Province, is the oldest and most important of all Buddhist temples, though there are now 10 Shaolin temples in China. In this paper, â€Å"Shaolin Temple† refers to the oldest temple, while Shaolin temples refer to all temples. It analyzes how the commercialization of Buddhism in China affects Buddhism’s image, principles, and practices. Buddhism’s modern acculturation process, primarily through the commercial management of Shaolin temples in Chinas, paradoxically extends and damages its identity because of the growing importance of capitalism in its mindset and the increasing centrality of profits and political interests as its ends, although the same capitalistic mindset does allow for it to exploit modern devices for its goal of educating the public about Buddhism and Shaolin cultures. Shaolin temples are the houses of worship for Buddhists that have become thriving business communities too. The management of Shaolin temples still occurs through abbots. Abbots nowadays work with commercial interests in mind. Ming Xu describes how abbots earn profits through absorbing the capitalism model in the running of their temples. For instance, temples charge for admission to pay for monastery expanses and for supporting its various activities that spread Shaolin and Buddhism cultures all over the world (Xu). This is part of the many money-making efforts of temples, which abbots justify as necessary to the spreading of Buddhism because Buddhism cannot be taught without having food and resources for its teachers and students. Furthermore, Shaolin Temple also actively organizes Shaolin festivals to promote Buddhism. It is now

Comparing leadership styles and techniques

Comparing leadership styles and techniques This study will show and conclude whether or not this statement is indeed accurate or just another theoretical belief or ideology amongst between theorist. In this essay we will look at the meaning of both management and leadership, how they differ in concept and in style, and finally conclude whether or not this statement is indeed accurate. What is leadership? Moorhead and Griffin (1998) define leadership as both a process and property. They say, as a process leadership involves the use of non-coercive influence to direct and coordinates the activities of group members to meet a goal, and a property they describe leadership as a set of characteristics attributed to those who those who are perceived to use such influence successfully. According to Moorhead Griffin (1998), Management requires an understanding of human behavior, to help managers better comprehend those at different levels in the organization, those at the same level, those in other organization, and themselves. Management is the planning, organizing, leading and controlling of organizational resources both effectively and efficiently in order to ultimately achieve goals set out by an organization (Moorhead Griffin, 1998; Adair, 2003). Differences between leadership and management: Adair (2003) says, Leadership and management are not the same. In industry and commerce they should go together. In government we often think of political leadership and public service management, but the latter also requires high-quality leadership. Adair (2003) then continues to list the following; Leadership is about giving direction, building teams and inspiring others by example and word. You can be appointed a manager but you are not a leader until your personality and character, your knowledge and your skill in performing the functions of leadership are recognized and accepted by the others involved. This is a very fundamental difference. (Adair, 2003; Moorhead Griffin, 1998) Leadership and change go together. Managing in the form of running an organization is more appropriate where there is not much change going on. When change is endemic, as it often is nowadays, managers must learn how to lead it. Pg 71 Managing entails the proper and efficient use of resources- good administration. Good leaders care about administration, the less good ones dont. Management has the overtone of carrying out objectives laid down by someone else. Moreover, there is nothing in the concept of management which implies inspiration, creating teamwork when it isnt there, or setting an example. When it is the case that inspiration and teamwork exist, you may well have managers who are in effect leaders, especially if they are the source of the inspiration. But it is unfortunately more often the case that management does not ring bells when it comes to people. Other distinctive differences pointed out by (Adair, 2003) include Direction: A leader will find a ways forward. He or she will generate a sense of direction. That may involve identifying new objectives, new products or services and new markets Inspiration: Leadership is linked to inspiration. The words and example of a leader kindle motivation Building teams: A leader tends to think naturally in terms of team. Groups of individuals are transformed into teams. Equally, teams tend to look for leaders rather than bosses. Example: Leadership is example. A leader will have his or her own output or direct contribution to the common task, thereby leading from the front Acceptance: You can be appointed a manager, but you are not really a leader until your appointment is ratified in the hearts and minds of those who work with you. An article by Murray, C. (2010) states and lists the following, the managers job is to plan, organize and coordinate. The leaders job is to inspire and motivate. In his 1989 book On Becoming a Leader, Warren Bennis composed a list of the differences: The manager administers; the leader innovates. The manager is a copy; the leader is an original. The manager maintains; the leader develops. The manager focuses on systems and structure; the leader focuses on people. The manager relies on control; the leader inspires trust. The manager has a short-range view; the leader has a long-range perspective. The manager asks how and when; the leader asks what and why. The manager has his or her eye always on the bottom line; the leaders eye is on the horizon. The manager imitates; the leader originates. The manager accepts the status quo; the leader challenges it. The manager is the classic good soldier; the leader is his or her own person. The manager does things right; the leader does the right thing. Moorhead Griffin (1998) set out the following table to illustrate the distinction between management and leadership. Activity Management Leadership Creating an agenda Planning and Budgeting. Establishing details steps and timetables for achieving needed results; allocating the resources necessary to make those needed results happen Establishing direction. Developing a vision of the future, often the distant future, and strategies for producing the changes needed to achieve that vision Developing a human network for achieving the agenda Organizing and staffing. Establishing some structure for accomplishing plan requirements, staffing that structure with individuals, delegating responsibility and authority for carrying out the plan, providing policies and procedures to help guide people, and creating methods or systems to monitor implementation Aligning people. Communicating the direction by words and deeds to all those whose cooperation may be needed to influence the creation of teams and coalitions that understand the vision and strategies and accept their validity Executing plans Controlling and problem solving. Monitoring results vs. plan in some detail, identifying deviations, and then planning and organizing to solve these problem Motivating and inspiring. Energizing people to overcome major political, bureaucratic, and resource barriers to change by satisfying very basic, but often unfulfilled, human needs Outcomes Produces a degree of predictability and order and has the potential to consistently produce major results expected by various stakeholders (e.g. .for customers, always being on time; for stockholders, being on budget) Produces change, often to a dramatic degree, and has the potential to produce extremely useful change (e.g. , new products that customers want, new approaches to lobar relations that help make a firm more competitive) Another way of which leadership and management could be distinguished is through different styles, Management has three main categories of styles: autocratic, paternalistic and democratic. Autocratic (or authoritarian) managers like to make all the important decisions and closely supervise and control workers. Managers do not trust workers and simply give orders (one-way communication) that they expect to be obeyed. This approach derives from the views of Taylor as to how to motivate workers and relates to McGregors theory X view of workers. This approach has limitations (as highlighted by other motivational theorists such as Mayo and Herzberg) but it can be effective in certain situations. For example. When quick decisions are needed in a company (e.g. in a time of crises), when controlling large numbers of low skilled workers. Paternalistic managers give more attention to the social needs and views of their workers. Managers are interested in how happy workers feel and in many ways they act as a father figure (pater means father in Latin). They consult employees over issues and listen to their feedback or opinions. The manager will however make the actual decisions (in the best interests of the workers) as they believe the staffs still need direction and in this way it is still somewhat of an autocratic approach. The style is closely linked with Mayos Human Relation view of motivation and also the social needs of Maslow. Democratic style of management will put trust in employees and encourage them to make decisions. They will delegate to them the authority to do this (empowerment) and listen to their advice. This requires good two-way communication and often involves democratic discussion groups, which can offer useful suggestions and ideas. Managers must be willing to encourage leadership skills in subordinates. The ultimate democratic system occurs when decisions are made based on the majority view of all workers. However, this is not feasible for the majority of decisions taken by a business- indeed one of the criticisms of this style is that it can take longer to reach a decision. This style has close links with Herzbergs motivators and Maslows higher order skills and also applies to McGregors theory Y view of workers. Leadership styles include the following Transformational leadership Is the set of abilities that allow the leader to recognize the need for change, to create a vision to guide that change, and to execute that change effectively. (Moorhead Griffin, 1998) Charismatic leadership A charismatic leadership style is a type of influence based on the leaders personal charisma. (Moorhead Griffin, 1998) Conclusion: Despite all these differences one has to take note that in this new economy its nearly impossible to distinguish between the two as they both overlap one another and work hand in hand, in other words they complement each other, as Murray A, (2010) points out that there was a time when the calling of the manager and that of the leader could be separated. A foreman in an industrial-era factory probably didnt have to give much thought to what he was producing or to the people who were producing it. His or her job was to follow orders, organize the work, assign the right people to the necessary tasks, coordinate the results, and ensure the job got done as ordered. The focus was on efficiency. But in the new economy, where value comes increasingly from the knowledge of people, and where workers are no longer undifferentiated cogs in an industrial machine, management and leadership are not easily separated. People look to their managers, not just to assign them a task, but to define for th em a purpose. And managers must organize workers, not just to maximize efficiency, but to nurture skills, develop talent and inspire results. But if pressed for and answer one would have to agree with the statement as we are facing difficult times with the worldwide recession and collapse of economies (i.e. Greece, Iceland), and where there is great uncertainty amongst workers, you will find that people are looking out for leaders to navigate them through these troubled times, so there on would justifiably concur with the rationale. As (Adair, 2003) states, Although a natural leader instinctively tries to change and improve things, his or her efforts will, not bear much fruit unless external and internal change is effecting the organization- technological, social, economic, political and cultural change. Industry and commerce, and for that matter public services too, must now operate in a climate of almost constant change, stronger international competition and higher uncertainty. All that explains why the concept of leadership has once again come to the fore. Leaders like change; its in their chosen element. Managers, by contrast, have traditionally preferred to run organizations as machines. They are happiest in a stead state environment where nothing is rocking the boat.

English Laws of the 17th Century Which Led to the Persecution of Quaker

English Laws of the 17th Century Which Led to the Persecution of Quakers Barbara Blaugdone’s â€Å"An Account of the Travels, Sufferings, and Persecutions of Barbara Blaugdone† recounts her many arrests as she travels through England and Ireland, preaching Quaker beliefs. Her experience was certainly not unique, as many Quakers were similarly persecuted, including George Fox, the founder of the Society of Friends. There were three primary laws in effect at the time of Blaugdone’s travels: The Uniformity Act of 1662, the Vagrancy Act of 1596 and the Blasphemy Act of 1650. The Uniformity Act of 1662 under Charles II, which was preceded by similarly named acts in 1549, 1552 and 1559, sought to restore the dominance of the Church of England by establishing a set form of worship, which included compiling a new version of the Book of Common Prayer (Keir 240). The use of this book was mandatory at all religious services. Additionally, this Act made church attendance mandatory every Sunday, under the penalty of a fine of 12 pence (Thomas 1). This directly contradicted the Quak...

Alexander The Great Essay -- essays research papers

Alexander the Great is, arguably, the most famous secular figure in history. His magnetism in life was rivaled only by his magnetism in death, and the story of his career has evoked vastly different interpretations in his age and ours. Young romantic hero or megalomaniac villain? Alexander III of Macedon conquered all who stood before him, but usually in order to free the lower class. He did more to spread the Hellenistic culture than anyone before or after him. My credibility comes from much studying of his lifestyle, and analysis of many contradicting biographies. With this speech, I hope to display to you most of his feats and battles, as well as the vast quantity of folklore that surrounds his life. Alexander, was born on or around July 20, 356 BCE, in Pella. The exact date may have been created after the fact to match the date of the burning of the Temple of Artemis at Ephesus. His parents were Philip II of Macedon and Olympias, who descended from Gods according to myth. At 13, Aristotle was hired to tutor Alexander. Under Aristotle, Alexander learned philosophy, ethics, politics, and healing. The two later became estranged, due to their difference of opinion on the status of foreginers; Aristotle saw them as barbarians, while Alexander sought to merge Macedonians and foreigners. Tale of Bucephalus: At 14 Alexander surprised all including his father by mounting an untamable horse named Bucephalus. Alexander would later name a city after the site where his horse died in battle. 340 BC: Philip II traveled to Byzantium to battle rebels, leaving 16yr old Alexander in charge as Prince Regent. While away, the Maedi, a north Macedonia tribe, revolted. Alexander traveled there, put down the revolt, captured the city and renamed it Alexandropolis. At the age of 19, Philip II was assassinated. Alexander was a boy king. Cities like Athens and Thebes had pledged allegiance to Philip II, but were not sure if they wanted to do the same for a 19 year old boy. On top of that, barbarians to the north threatened to invade. Alexander drove the barbarians north of the Danube, then focused on Thebes. He marched to the city, and offered them one final chance to obey him. They refused, and he went on to march into the city and kill nearly everyone. Athens later decided to align with Alexander. 334 BC: Alexander travels to Asia Minor. He begins freeing ... ... they took the long way home, with random stops for Alexander to either conquer or debate Indian philosophers. At one of these stops, a fierce tribe, the Malli, wounded him in the ribcage severely. In 324 B.C.E., Alexander furthered his mission to assimilate Macedonian and Persian cultures when he arranged thousands of marriages between the Greek soldiers and Persian women in Susa. Alexander himself took a second wife, Stateira, one of Darius' daughters. The next year, Alexander traveled with his men to Babylon despite numerous threatening omens. The omens were so frequent and ominous that Alexander feared that he had fallen out of favor with the gods. He died of a fever on June 10, 323 BC. Though Alexander died suddenly, and at the age of 33, he left behind a tremendous legacy. Alexander spread the Hellenistic culture far and wide, providing the backbone for culture in the western hemisphere as we know it today. He paved the way for Christianity as well. From the fulfillment of the Gordian knot legend, to the dignified way he conquered countries, Alexander the Great ensured his place in history as one of, if not the greatest ruler of all time.

Cross Cultural Communication Essay

Contents 1. Executive Summary This report will consist of the parts which are: Critically analyse and evaluate the model of Hall’s High context culture and Low context culture and introduce the main features of them. Explain two countries falling into High context culture and Low context culture. Analyse the AUDI’s official website of business communication respectively in South Korea and China which belongs to High context culture, in Sweden and Canada which is part of Low context culture and demonstrates the performance of company. The information is provided in this report which came from academic journals, newspapers, textbooks and reliable websites. According to the analysis of Hall’s model, this report considers that this model is helpful for the cross-cultural communication of different countries. And based on the model, it provides some examples such as South Korea and China (high context culture) and Sweden and Canada (low context culture) to demonstrate the different expression way in different countries which can contribute to th e cultural communication of each country and make the features of model more clearly. Then, this report proposes the AUDI as the case to introduce the communication styles of company in high and low context culture and analyse detailedly the performances of its official website in four countries which are South Korea, China, Sweden and Canada.  The successful development of AUDI in these four countries also certifies the effectiveness and contribution of Hall’s model. 2. Introduction 2.1 Objectives Critically evaluate and analyse the main characteristics of high context and low context culture model of Hall (1990). Propose four countries that two high-context culture countries (China and South Korea) and two low-context culture countries (Sweden and Canada) to analyse Hall’s high and low context culture model (1990). Present the example of business communication about Hall’s (1990) high context and low context culture model. And illustrate the different communication styles of AUDI’s official websites respectively in high context culture country of South Korea and China and in low context culture country of Sweden and Canada. Make the conclusion according to the above contents. 2.2 High and low context model of culture of Hall (1990) The famous American anthropologist Hall, according to accuracy and clarity of people’s information transmission and receiving in the process of communication, puts forward the analysis framework of high and low context culture. Hall (1976) thinks that â€Å"Context† is surrounded by the information of an event, and the â€Å"events† is to express the contents of communication, the combination between them reflects the characteristics of a culture. According to the different combination of â€Å"Context† and â€Å"Content†, the culture can be divided into high context culture and low context culture. 3. Main Findings With the rapid development of economic globalization, the link between countries become more and more closely. Because different countries have different cultural context, the cross-cultural communication are emerging, which also have some issues in the communication (Koeszegi, 2004). Many scholars have do some research and analysis on the different culture in the world, this part will introduce the Hall’s model of high and low cultural context detailedly and give some cases of different context culture as below. 3.1 Analyse the model of high and low cultural context of Hall 3.1.1 The Definition and Features of the High and Low cultural context model (Hall, 1990) Hall (1976) thinks that the human communication, including language communication will be affected by the context. Hall (1976, pp.81-83) emphatically pointed out without context, symbols are incomplete, because it only contains a part of the information, context does not have the specific meaning, but the meaning of communication often depends on the context, and meaning is inextricably linked to context. Hall (1976) divided the context into high context and low context. The type of context determines all aspects of the communicative activities, the use of language is no exception. It means that, in low context communication, people more and more depend on use language to achieve communicative purposes. While in high context communication, the role of language use may be much smaller, people are relatively sensitive to the hints of subtle environment. Most Asian cultures such as: Chinese culture, and culture of South Korea and Africa culture can be regarded as high context culture. And the United States, Canada, Sweden and most Nordic culture belongs to low context culture (Hall and Hall, 1990). In these two kinds of different cultures, the role of the transfer meaning on context and language which is not the same, therefore the position and status of communication is different. The features of high context culture are that in the process of communication, after only a few information is encoded by clearly transmitting, people attaches great importance to the â€Å"context† rather than the â€Å"content†, and pay more attention to the establishment of the social trust and highly evaluate the relationship and friendship, which can sustain a long relationship (Moran, et al, 2007). Besides, communication is implicit, people is very sensitive to these implicit information and early learns to accurately explain the implicit information. The two kinds of communication and information have certain advantages: high context culture can better inherit the oriental righteousness and the humanistic spirit of the love with China as a representative. It is favorable to the h armony of society and the stability of management (Dozier, et al, 1998). Whilst low context culture through the system the rigidity expression achieve the standardization of the order and management better. The comparison of this two context culture’s features is as follows in Table 1. Table 1: The comparison of the HC and LC Culture’s features (Lustig and Koester, 1999) High Context Culture Low Context Culture Implicit and Veiled Communication Way Explicit and Direct Communication Way Code Information Clear Information Some Differences between Internal and External The Flexible Relationship between Internal and External More Nonverbal Code Detailed Verbal Code High Commitment Low Commitment Strong Interpersonal Relationships Estranged Interpersonal Relationships Less Demonstrative Response Demonstrative Response Highly Flexible of Time Highly Structured of Time The above analysis shows that the characteristic of HC and LC have large differences on culture and communication, Lustig and Koester (2001) points out HC culture mainly depends on the preset program of people’s thought to convey information, such as many unwritten traditions, unspoken values and society generally accepted patterns of behavior. And yet LC culture, it emphasizes the reason and logic, which is on the basis of rationality to deduce with the conclusion to use the logical method, transfer information clearly through language, and regard the implicit expression way as unclear thinking or lack of politeness. In the actual enterprise and social management, the two cultures should be mutual penetration and fusion, and complement each other, which help the enterprise to create the harmonious and efficient management mechanism, and promote the harmonious development of society (Ahmed, et al., 2009). 3. 2 The compared analysis between South Korea, China and Sweden, Canada falling into each category Each culture is forming in the long-term historical development process of accumulation. And every culture has its own potential and unique, namely the recessive  culture, the recessive culture has the intangible influence to people, so to the success of cross-cultural communication has more threatening (Chua and Gudykunst, 1987). The distinction between high and low context culture of Hall that is the overall summary to the characteristics of different cultures, especially the features of recessive culture, and to explore their historical origin and understand their characteristics which is the necessary subject of cross-cultural communication. According to the research of Hall, South Korea and China belong to the high context culture, while Sweden and Canada are biased towards the low context culture. 3.2.1 The High Context Culture of South Korea South Korea belongs to high context culture country, because Kim, et al. (1998)suggest that South Korea is influenced by traditional Chinese Confucianism, after many years of accumulation of culture, it has a similar background of China, and has formed a certain values, beliefs and code of conduct, etc., this is a long-term accumulation of life, which has relative stability. Therefore, in the process of communication of people in South Korea, a lot of information already contains the background information, and do not need to explicitly expressed, they can fully understand, this creates the more hidden interpersonal communication in South Korea. In South Korea, people especially pay attention to courtesy, and avoid calling name of each other directly in the communication. In business communication, Avruch (2004) suggests that South Koreans prefer to use the un-opposite and indirect attitude, and language strategy, the true meaning of expression often need to through reasoning to unde rstand, even if they do not agree with each other’s opinions, they will not say â€Å"no† and rarely directly refuse or refute, sometimes they will also use silence instead of rejection. Language is polite and veiled, which avoid friction directly. Due to the high context culture, the oral expression of the wooden people will get more trust in South Korea. 3.2.2 The High Context Culture of China Because of tradition and history, China has become a typical high context culture. People live in a fixed place for a long time, the pace of life is orderly. In the long term, social change is slow and amplitude is small, people’s life experience and network are very simple (Kim, et al., 1998). The Chinese language expression is fuzzy and implicative, much information is in the cultural connotation, most of the information is not clearly expressed, which always use the indirect and roundabout expression, the meaning of the words usually exist in language, this communication way both leave wiggle room for each other, and also avoid loss of face. In addition, the language need not be the main channels of information in the China, the gestures, space distance and even silence can also convey ideas and communicate the feelings. Therefore, Chinese people are more sensitive to the things around and environment, do not through language can also express their feelings. As Hall (1976) pointed out: â€Å"high context culture is more dependent on and familiar with nonverbal communication.† In high context culture, through the surrounding environment, people can gain a lot of information, there is no need to reveal everything. In China, for example, such as the sentence of †Å"I love you† which show the word of like, they seldom speak out directly, because this information has transmitted from the context. 3.2.3 The Low Context Culture of Sweden While the culture of Sweden is the opposite, which is a part of low context culture. They do not like Chinese and Koreans in order to take into consideration the feelings of others, to express their ideas euphemistically. They will directly show their attitude (Niemeier et al, 1998). In Sweden, people are articulate and usually good at verbal expression that will more popular. In the process of business communication, the conflict does not mean that their dissatisfaction, which will reflects their own thoughts, they think when face the disagreement, clearly tell their ideas can be better for solving the problem. In addition, negotiations between companies in Sweden, they will straight into the theme, and complete the scheduled agenda quickly, which hope to separate work and play fully, achieve the deal as soon as possible (Jarvenpaa, et al., 1999). And the Swede is a representative of the linear concept of time, who pursue the speed and efficiency, they asked to do anything in accord ance with the schedule strictly, their work habits are that to carry out the negotiations in order, and after make sure the involved issues clearly, then step by step to solve, the first terms does not completely solve they will not negotiate the second. While in same meeting negotiates a few issues in China which is  very normal, which reflect the differences between high context and low context culture. 3.2.4 The Low Context Culture of Canada Canada also belongs to low context culture, which emphasize straightforward, and come straight to the question when they are in process of communication, all the information need to be conveyed with the clear and easy words by language, and often have no hidden meaning between the lines of words, the Canadians willing to bluntly express their views (Hall and Hall, 1990). In the process of business communication, Canadians usually energetic and outgoing, who like the direct honest way of negotiations, the expression has obviously transactional and economic. In the process of negotiation, they sought to clarify their own point of view, who utilize the simple and clear language to express the idea, they think that argument is not only the rights of presenting the individual opinion, but also can solve the problem, but this kind of practice for countries that have high context culture is hard to accept, which think Canadians are very aggressive. In the eyes of Canadians, they believe tha t silence is impolite behavior (Salleh, 2005). 3.3 The weaknesses of Hall’s high and low context model of culture (1990) However, though the model of Hall’s high context and low context culture has made great achievement on the analysis of national culture, and also provides reference for many scholars to help them to research the world culture. It still has some weaknesses in this model. Hall only proposes that the concept and features of high and low context culture, which does not provide the integrated system and detailed data to demonstrate his argument, and he does not classify all the countries, thus causing the fuzzy classification of some countries. Some scholars such as Hofstede’s (2008) Individualism vs. Collectivism Dimension, Trompenaars’s (1998) Seven Dimensions of Culture, GLOBE authors (House et al., 2004), etc. which will have more evidences to argue the high and low context culture, which prove the disadvantages of Hall’s model. K ramsch (1993) proposes that high context culture often has too much emphasis on the human feelings, by rule of people instead of the legal system, which often lack of efficiency on operation. While low context culture emphasize on the rationality, and fall into the mechanical and rigid in the process of execution. 3.4 The Cases of Business Communication on High Context Culture and Low Context Culture of Hall According to the above analysis and critically evaluate of Hall’s high and low context model, this report will provide the example of business communication such as AUDI’s official website in different countries which are South Korea and China (high context culture) and Sweden and Canada (low context culture) as below. AUDI is the world famous luxury car brand, and is also one of the world’s most successful brands in Germany which sells all over the world. As following, this report will illustrate the different performance of AUDI’s official website in different countries of high and low context culture. 3.4.1 AUDI in China When opening the official website of AUDI in China as show in Appendix of Figure 1, on the background of red jump into the view of consumers, because this is the Chinese Spring Festival recently, the red represents the good fortune and the best wishes, which brings the Chinese customers to the impact on the vision. The forms of picture is rendered on dynamic and the second picture (see Appendix of Figure 2) reflects the activity of valentine’s day which is to buy a car to present the luxurious gift, the text on the image is that ‘ their holiday is a day, every day of your holiday is youth ‘, the company uses the reserved words to express that AUDI’s provide the activity of presenting the gifts when the customers purchase the car, rather than directly express the activity content (AUDI, n.d.). Because Chinese people can find deeper meaning in the process of watching pictures, and it also embodies that the communication type of AUDI in high context culture of China. In addition, the AUDI in China’s official website use more gorgeous and colorful images, which also reflects the Chinese pay attention to the visual enjoyment and feeling in the process of cultural communication. 3.4.2 AUDI in Sweden Compared with the business communication of AUDI in China, Sweden as the low context culture country, the official website of AUDI provides more compact words and single color of picture (AUDI, n.d.), which do not like the picture in China website which has the red background, it mainly has the color of black and white(see the Figure 3 in Appendix). Each picture has the link to transfer another page which has long paragraph to introduce the car in detail (see the Figure 4 in Appendix). This also reflects that the AUDI  according to the low context culture of Sweden to implement the special business communication. It is different from South Korea and China, the home page of AUDI in Sweden utilize the simple words and single color pictures to present the clear information about the performance and type of car, which satisfy the requirement of low context culture in Sweden because in the business communication, Swedish prefers to choose the direct information of car to help them to fi nd the new product. 3.4.3 AUDI in South Korea The official website of AUDI in South Korea is similar with the design style of AUDI in China. Because South Korea also belongs to the high context culture, the style of website is simple and laconic, there are little words to decorate the pictures. When open the AUDI’s official website in South Korea, it is the advertising video about â€Å"The New Audi A3 Sedan†, advertising is not directly express the car’s performance and technology, just using the vivid images and implicit text which is â€Å"it changes everything† to make the metaphor of the perfect performance of the car, and will let the customer to love it (AUDI, n.d.). Because South Koreans are also high context culture, Korean customers can easily understand the meaning of advertisement. Besides, while browsing the web, the customer will find that every picture below has the button which can be directly connected to Facebook, Twitter and YouTube (see Figure 5 in Appendix). It is convenient for c ustomers to search and share the interesting video content, it also can help company for indirect propaganda and increase the pleasure of Korean consumers (Wà ¼rtz, 2005). All design of website presents a wonderful and luxuriant content, this is because the Korean tends to present their own information to the others in the process of communication, and they also hope that to grasp more information slowly through their own understanding, which reflects the features of high context culture. 3.4.4 AUDI in Canada When browsing the home page of AUDI in Canada, the design of web page is simple and clear. (see the Figure 6 in Appendix). Although there are four rolling images in automatic replacement, but the contents on the picture are also very compact (AUDI, n.d.). As well as to introduce the AUDI’s new car which is â€Å"The New AUDI A3 Sedan†, on the South Korea website is an  advertising film and implicative words to express, while in Canada website which is the publicity pictures of the car and write the sentence directly on the picture which is â€Å"The all – New 2015 A3 Sedan is coming â€Å". (see the Figure 7 in Appendix). This is associated with the culture of Canada, because Canada is part of low context culture country, when they make business communication, Canadians prefer straightforward way to express their opinions, that is the reason why the website information of AUDI in Canada is only about the direct introduction. The color of the website design is very single (AUDI, n.d.), but each propaganda of picture has a link to analyse the detail about the information of product, which to help customers to understand the performance of the car better. It conforms the simple and direct cultural factors of Canada. 4. Conclusions This report is as the aim of cross-cultural communication to discuss the high context culture and low context culture model of Hall. Firstly, this report defines and explains the Hall’s high and low context culture and its features. Then, based on the traits of model, it gives some cases of countries such as South Korea and China which belongs to high context culture and Sweden and Canada which are the representative of low context culture and also introduce their communication way that prove the practicability of Hall’s model. Furthermore, although the model has more contribution to the research of cross-cultural communication, on the basis of the research of some scholars, some weaknesses of this model will be reported. In order to realize different business communication in different countries, this report provides the performances of AUDI’s official website in South Korea, China, Sweden and Canada, which respectively belongs to high context culture and low co ntext culture. In AUDI’s official website, it clearly shows that in South Korea and China, the website reflects the high context culture which utilizes more the rolling pictures and the simple words to show the significant activities of company which can reflect the AUDI’s excellent services. While in Sweden and Canada, the communication style of AUDI’s official website is simple and brief, and directly put the performance of cars on the pictures, which embody the business communication of AUDI in low context culture country. The success  of AUDI incarnates the availability of Hall’s model. 5. References Ahmed, T., et al. (2009) Website design guidelines: High power distance and high-context culture. International Journal of Cyber Society and Education, 2(1), 47-60. AUDI. (n.d) AUDI in China. [WWW] Available from: http://www.audi.cn/cn/brand/zh.html . [Accessed 15/02/2014]. AUDI. (n.d) AUDI in Canada. [WWW] Available from: http://www.audi.ca/ca/brand/en.html . [Accessed 15/02/2014]. AUDI. (n.d) AUDI in South Korea. [WWW] Available from: http://www.audi.co.kr/kr/brand/kn.html . [Accessed 15/02/2014]. AUDI. (n.d) AUDI in Sweden [WWW] Available from: http://www.audi.se/se/brand/sv.html . [Accessed 15/02/2014]. Avruch, K. (2004). Culture as context, culture as communication: Considerations for humanitarian negotiators. Harv. Negot. L. Rev., 9, 391. Chua, E. G. and Gudykunst, W. B. (1987) Conflict resolution styles in low-and high-context cultures. Communication Research Reports, 4(1). Dozier, J. B., et al. (1998) Need for approval in low-context and high-context cultures: A communication s approach to cross-cultural ethics. Teaching Business Ethics, 2(2), 111-125. Hall, E. (1976) Beyond culture. New York: Doubleday. 1976. p.101. Hall, E., & Hall, M. (1990) Understanding cultural differences: Germans, French and Americans. Yarmouth: Intercultural Press. Hofstede, G. (2008) Culture’s Consequences: Comparing Values, Behaviors, Institutions and Organizations Across Nations. Sage Publications, Thousand Oaks, California. House, R., et al. (2004) Culture, Leadership, and Organizations. Thousand Oaks: Sage. Jarvenpaa, S. L., et al. (1999) Consumer trust in an Internet store: A cross†cultural validation. Journal of Computer†Mediated Communication, 5(2), 0-0. Kim, D., et al. (1998) High†versus low†Context culture: A comparison of Chinese, Korean, and American cultures. Psychology & Marketing, 15(6), 507-521. Kramsch, C. (1993) Context and culture in language teaching. Oxford University Press. Koeszegi, S., et al. (2004) National cultural differe nces in the use and perception of internet-based NSS: does high or low context matter?. International Negotiation, 9(1), 79-109. Lustig, M. W. and Koester, J. (1999) Interpersonal competence: Interpersonal communications across cultures. Moran, R. T., et al. (2007) Managing cultural differences. Routledge. Niemeier, S., etc. (1998) The cultural context in business communication. John Benjamins Publishing. Salleh, L. M. (2005). High/low context communication: the Malaysian Malay style. In Proceedings of the 2005 Association for Business Communication Annual Convention (pp. 1-11). Association for Business Communication. Trompenaars, F. (1998) Riding the Waves of Culture: Understanding Diversity in Global Business. McGraw Hill, New York, 1998. Wà ¼rtz, E. (2005). A cross-cultural analysis of websites from high-context cultures and low-context cultures. Journal of Computer-Mediated Communication, 11(1), article-13. 6. Appendix Figure 1: AUDI China Figure 2: AUDI China Figure 3: AUDI Sweden Figure4: AUDI Sweden Figure 5: AUDI South Korea Figure 6: AUDI Canada Figure 7: AUDI Canada